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Document Type

Undergraduate Research

Creation Date

Spring 4-8-2015

Department

Communication

Abstract

Currently an estimated 44 million people are living with dementia worldwide (ADI, 2014). The World Health Organization (WHO) reports the 60+ years of age worldwide population will more than triple between 2000 and 2050 to 2 billion. The concept of Western patients receiving long term dementia care in foreign countries is a new and emerging phenomenon (Gray, 2013; Pomareda, 2014; Wergerer, 2014). This study examines the visual images within Alzheimer’s care facility web sites (n= 1 05) and uses a cross cultural comparison lens to contrast differences in patient representations and treatment options. The goal of this study was to analyze the differences in representations of Alzheimer’s patients, providers, caregivers, treatment options and types of social interactions (e.g., family, other patients). More multiculturalism and ethnic diversity was documented in memory care centers in the Southeast Asia and Western Pacific WHO regions.

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