Document Type

Presentation

Publication Date

4-2017

Abstract

This research project collected the data that report on Pittsburg State University department of Teaching and Leadership website and its visitors. Pittsburg State University is one of the small universities in the Midwest in the United States. The university has around 7200 students in various programs. Most of the students at the university are undergraduate students. Almost 80% of the population at the university are domestic students from Kansas and neighbor states. To get more students enrolled for every semester the university encourages all the departments at the university to have their own individual websites for each department with program details and guides. Now a days prospective students before considering a college or a program they would like to check the information online. This research understands the importance of it and trying to find in-depth details of what website visitors are looking for. This project concentrates on the department of teaching and leadership. It aims at making the significant data available that is easy to understand and helps in knowing the impact of the website on getting more admissions. The impact of the website on the admissions at the department is investigated based on the data received from the marketing department of the university. The project is done using quantitative analysis using statistical information collected from the Pittsburg State University through google analytics. This project is done using different quality management tools. The primary tools used in the project are a Pareto chart, p-chart, and x bar-R chart. The findings show the special causes that will be investigated and a solution will be provided for improvement. Keywords: website, department, page viewers, quality tools, programs, and university.

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